FREE 20-minute makeup consultation!

Soft Shell is Petaluma's proud authorized retailer of the award-winning BareMineral Makeup and Skin Care products. BareMinerals originated in the Bay Area and has since grown to be internationally recognized. Visit our makeup & skincare tester bar to view our large selection of colors and products. One of our beauty specialists will be happy to assist you with a complimentary foundation shade matching! Or call ahead to schedule a customized beauty session.


With every BareMinerals purchase you make at Soft Shell, we stamp a Customer Loyalty Card which amounts to extra savings and discounts. Scroll down to view some of the many products we carry. Check our website regularly for blog posts, education, and new products! 

We encourage you to shop locally.


Come in and check out the new Makeup Selections


Make an Appointment Now

(707) 773-4950


Invisible Bronze & Glow




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Text Only: 707.782.2170